Obinna “Obi” Iyiegbu, popularly known as Obi Cubana, is a renowned Nigerian entrepreneur, philanthropist, and entertainment mogul. Born on April 12, 1975, in Oba, Idemili South Local Government Area of Anambra State, Nigeria, he has become a significant figure in Nigeria’s hospitality and nightlife industries.
Early Life & Education
Obi Cubana was born into a family of educators. His father, Chief Sir Alex Iyiegbu, was a school principal, and his mother, Mrs. Ezinne Uche Iyiegbu, was a headmistress. He attended Central Primary School in Oba and proceeded to Dennis Memorial Grammar School in Onitsha for his secondary education. He later obtained a Bachelor’s degree in Political Science from the University of Nigeria, Nsukka (UNN), graduating with Second Class Honours (Upper Division) .
Career & Business Ventures
After completing his National Youth Service Corps (NYSC) at the National Assembly in Abuja, Obi Cubana ventured into business. In 2001, he started as a real estate agent and co-founded NOO Garden, a culinary space in Abuja. Although the venture faced challenges, it laid the foundation for his future endeavors.
In 2006, he launched Ibiza Nightclub in Abuja, marking his entry into the nightlife industry. This success led to the establishment of the Cubana Group in 2009, a conglomerate encompassing nightclubs, lounges, restaurants, and hotels across Nigeria, including:
- Cubana Lagos
- Cubana Owerri
- Cubana Abuja
- Cubana Gustavo (Enugu)
- Hustle and Bustle (Abuja)
- Grand Cubana Hotels (Abuja)
- Pablo by Cubana (Lagos)
- Opium by Cubana (Owerri)
- Casa Cubana (Abuja)
Beyond hospitality, Obi Cubana has diversified his business interests:
- Odogwu Bitters: A herbal alcoholic beverage launched in 2022.
- Casa Cubana Real Estate Limited: Focuses on luxury accommodations in Abuja, Lagos, and eastern Nigeria.
- Enviable Transport: An e-hailing service addressing urban mobility challenges in Nigeria.
- Vaib Technology: Launched in 2024, it designs innovative gadgets and accessories.
- Top Distribution Limited: Established in 2025, it boasts a premium beverage portfolio, including partnerships with renowned brands like Aman Tequila and Angelus Wine .
Family Life
Obi Cubana is married to Ebele Iyiegbu (Lush Eby), a lawyer and philanthropist. She is the director at Casa Cubana Homes and the founder of the KIEK Foundation, an NGO focused on nutrition, healthcare, child rights governance, and quality education for less privileged children. The couple has five children—four biological sons and one adopted child .
Net Worth & Recognition
As of 2023, Obi Cubana’s estimated net worth is $500 million, primarily from his ventures in hospitality, real estate, and other industries . His contributions have earned him several awards, including:
- Young Entrepreneur of the Year (2016)
- Northern Nigeria Peace Builder of the Year (2017)
- Icon Award in Nigeria Film Corporation Entertainment (2017).
- Inspiring Personality Award in the Ghana-Nigeria Achievers Award (2017)
- Democracy Entrepreneur of the Year in Democracy Heroes Award (2018)
Philanthropy
Obi Cubana is deeply committed to philanthropy. Through the KIEK Foundation, he supports education, healthcare, and housing for underprivileged communities. Notable contributions include:
- Donating ₦10 million to the Anambra State government in 2019 for the education of orphans and vulnerable children.
- Allocating ₦5 million to the Federal Medical Centre in Awka in 2020 for essential medical equipment.
- Donating ₦1 million to the Red Cross Society of Nigeria in 2021 to support flood relief efforts .
Social Media Presence
- Instagram: @obi_cubana
- Facebook: Obi Cubana
- Twitter: @realobi_cubana
Obi Cubana’s journey from humble beginnings to becoming a billionaire entrepreneur and philanthropist serves as an inspiration to many, showcasing the impact of determination, innovation, and giving back to the community.