Jide Chord, born Babajide Akinwunmi, is a renowned Nigerian juju musician celebrated for his contributions to the genre both locally and internationally. He began his musical journey in Nigeria before relocating to the United Kingdom in the late 1980s, where he played a pivotal role in introducing and popularizing juju music across Europe.
During his time abroad, Chord’s dedication to promoting Nigerian culture through music earned him recognition, leading to performances at major festivals and collaborations with various artists. His efforts not only showcased juju music to a broader audience but also paved the way for future Nigerian artists on the international stage.
In recent years, Jide Chord has returned to Nigeria, aiming to re-establish his presence in the local music scene and contribute to the nation’s cultural landscape. He has expressed a desire to be part of Nigeria’s tourism industry by playing an advisory role to the government and ensuring his musical products are available in the country.
Chord maintains an active online presence, engaging with fans through platforms like Instagram and TikTok, where he shares updates on his music and performances.
For a deeper insight into his musical journey and influence, you might find this interview enlightening:
